Kick Off 2019 With a Better Brand

’Tis the season! Here at KickCharge Creative, our dedicated branding elves are hard at work crafting unique, powerful logos for some very good little boys and girls in the business world.
There are thousands of brands around the world, in HVAC company marketing, on retail storefronts, in health care providers’ advertisements and elsewhere. Our elves have taken a cue from that “right jolly old elf” up North: When we see ho-hum logos that fail to represent quality businesses in the best possible light, read more

Thank You for Your Partnership

This holiday season, the KickCharge Creative team is counting its blessings in the form of client relationships and creative brand strategies that are bringing success to small businesses across the country. From our vehicle wrap design clients to those relying on the website development services of our NJ agency, we value each opportunity to help companies thrive because it supports their employees’ livelihood.
We don’t take that responsibility lightly, read more

Learn 5 Reasons KickCharge Creative Is Your Perfect Match

Our team at KickCharge Creative chats with business owners and managers across the country every day. Most of them share similar concerns, challenges and struggles in their quest to grow their market share. Perhaps the most consistent complaints we hear relate to the digital marketing realm. Many business owners are dissatisfied with the results or don’t understand whether their campaigns are truly working. An analysis of their websites shows best practices aren’t being followed and the fundamentals are missing. read more

Follow These Tips for a Strong Social Presence

Smart business people know their strengths and delegate the tasks they can’t handle to experts who can do them better. For example, when it comes to marketing, contractors know if they want to portray a professional image, they should hire pros to do their brand development, vehicle advertising, HVAC website design, content marketing, collateral and social media management.
If you’ve hired an agency to run your marketing—kudos. read more

KickCharge Offers Discounts on Bundled Services

Rebranding your small business is a major endeavor that marks the beginning of an exciting journey. Embracing your new brand and putting it in action in the marketplace is a major undertaking that, when done right, reaps even bigger rewards. It’s normal to feel overwhelmed, so we developed the KickCharge® Rebrand Roadmap. It helps prioritize the steps in this process in four phases: brand implementation, brand execution, brand enforcement and brand launch. read more

Agency Owner Reflects on Responsibility to Clients

As the owner or manager of a small business, we know that entrusting a vendor to help your company succeed is a serious decision. Investing your hard-earned savings and relying on an outsider to rebrand or market the business you’ve built can be scary. You’ve probably made sacrifices to be able to afford it. And you likely feel uncertain about how to choose the agency that’s best for you. read more

Follow These Best Practices to Capture New Customers Online

Savvy business owners are investing in digital marketing to grow their market share because they know that people looking for a service or product are searching online.
These leads demand a fast, easy experience, so it’s crucial that communicating with you is convenient once they find you. Otherwise, you are diluting the effectiveness of your digital marketing dollars.
It’s time to take a close look at whether your website is optimized to convert leads into customers. read more

Just in time to avoid a New Jersey snowstorm, KickCharge Creative President Dan Antonelli and V.P., Director of Digital Marketing Alyssa Young in early March embarked on a West Coast Tour. They visited longtime clients and introduced our agency’s talents to businesses in need of a KickCharged marketing partner.
The trip began in Phoenix, where Chris Prenovost gave them a tour of the impressive azpro group facility. The shop prints and installs vehicle wraps for many KickCharge clients across the country. read more

Choose Fully Custom or Framework

Building a new website for your company has serious implications for the future of your business. Your competitiveness and success in the online marketplace depend on your website’s visibility, usability and what it communicates to your target audience.
Companies that choose KickCharge Creative to write, design and build their websites know that their online presence will be effective because KickCharge sites boast quality attributes such as:

User-friendly yet powerful WordPress platform
Responsiveness for mobile-friendly experience
Brand-centric design and voice
Unique, read more

Use Your Website’s Strengths to Boost AdWords Campaign Performance

Pay-per-click (PPC) campaigns have many building blocks: keywords, ad groups, ad copy, site extensions, bids and so on. A pro PPC manager knows how to adjust the many settings and options to increase your quality score, which improves your ads’ position and lowers the cost to run the campaign.
Among the many decisions a digital marketer must make is: Where will a visitor land after clicking on a text ad? read more