Original blog published on July 20, 2020 | Blog updated on April 4, 2024

Don’t Make These Mistakes on Your Company’s Social Channels

The importance of a strong social media presence for small and medium-sized businesses is common knowledge by now. But many people who step up to manage their company’s social postings don’t know all of the best practices to get the best results. We are here to help with tips for marketing your HVAC business, read more

Three…Two…One…Liftoff!

Congratulations! You’ve completed the rebranding journey, and you’re ready to share your brilliant new brand with the world! We know what an exciting time this is. We also know that it can be tempting to shout the news from the rooftops with no organized plan in place.
But wait! Take a beat. There is a right way to announce your new brand…and there’s a wrong way. It is so, so important to share this news in the most impactful way possible without confusing your existing customers. read more

Start Your Project on the Right Foot!

You’re preparing to take the leap and rebrand! This is a very exciting (and hectic!) time, and the KickCharge Creative team is here for you every step of the way. We know that rebranding can feel daunting and even overwhelming, but trust us—we know what we’re doing!
We want to share some of our most important tips before beginning your rebrand. These tips come from our wise and talented account executives, read more

Artificial Simply Won’t Cut It

AI. This acronym may look small. But unless you’ve been living under a rock, small is probably the last word you’d use to describe AI.
If you use FaceID to open your phone, it’s powered by AI. When Netflix recommends a movie for you to watch, it’s not someone behind a screen at Netflix HQ making the suggestion. It’s AI. And that article at the top of your email inbox? read more