Start Your Project on the Right Foot!

You’re preparing to take the leap and rebrand! This is a very exciting (and hectic!) time, and the KickCharge Creative team is here for you every step of the way. We know that rebranding can feel daunting and even overwhelming, but trust us—we know what we’re doing!
We want to share some of our most important tips before beginning your rebrand. These tips come from our wise and talented account executives, read more

Artificial Simply Won’t Cut It

AI. This acronym may look small. But unless you’ve been living under a rock, small is probably the last word you’d use to describe AI.
If you use FaceID to open your phone, it’s powered by AI. When Netflix recommends a movie for you to watch, it’s not someone behind a screen at Netflix HQ making the suggestion. It’s AI. And that article at the top of your email inbox? read more

How To Make Your Brand Turn Heads on The Road

Original blog published on March 25, 2012 | Blog updated December 8, 2023
The “secrets” to designing wow-worthy vehicle wraps aren’t really “secrets” anymore. At KickCharge, we’re not afraid to share the keys to success with anyone who will listen. Why, then, are there STILL so many ho-hum designs on the road? The answer is: There shouldn’t be because it’s not that difficult to create a simple, read more

You’ll Definitely Want to Read This

We get it. He’s the guru. The brand whisperer. The best-selling author. He’s “Dan the Man.”
As a result, some entrepreneurs who work with us are reluctant to make even the simplest branding decision without speaking directly with Dan Antonelli, president and creative director of KickCharge Creative.
But, as Dan always says, he’s built an incredible team of smart, talented people around him. He trusts each and every one of them to help clients make the right decisions. read more

And We’re Bringing Our “K” Game

Hold on to your business plans…Freedom 2023 is quickly approaching, and it’s going to be a wild ride! So much so that you might have to completely rework those business plans once you learn all of the strategies, methods and ideologies at this revolutionary event. Freedom is taking place in Orlando, FL, Nov. 1-3 at the JW Marriott Orlando Bonnet Creek Resort & Spa.
Freedom 2023 is different than the trade shows you might have gone to in the past. read more

Original blog published on June 19, 2020 | Blog updated on September 8, 2023

Learn How Fleet Branding Can Impact Your Business—In a Good Way

Plain and simple, a fleet without a powerful wrap is a missed opportunity. When it comes to marketing for contractors, fleet branding pays you back with a generous return on investment (ROI) that’s just waiting to be tapped into. Read on to find out how.
Cost-Effective, Brand-Empowering
The cost per impression of a vehicle wrap is much lower than other media. read more

TMV Investments, LLC, a leading investment firm specializing in the home service industry, is thrilled to announce its strategic investment in KickCharge Creative, a renowned branding agency known for its innovative approach to helping home service companies establish a strong market presence. This collaboration marks a significant milestone in the industry, as the two powerhouses combine their expertise and resources to expand product offerings and assist even more home service companies with their branding needs.

The Start of a Powerful &

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Why the Idea Is Dangerous & How to Get Past It

“I don’t dislike any of them. But I’m just not seeing ‘the one.’”
If we had a dollar for every time a client said this to us, we’d be retired and sipping strawberry daiquiris on the beach. Our clients come from all different walks of life, yet the idea of “the one” seems to be part of a universal language in marketing. Whether you’re working toward a new name, read more

Original blog published on July 14, 2015 | Blog updated on June 16, 2023

Learn the Ins & Outs of Building a Mascot-Based Brand

When the logo for your home services business fails to stand out from the crowd, your company won’t get all of the attention it deserves. Many potential customers will simply look right past you and move on to a more promising option. A ho-hum logo also results in ho-hum vehicle wraps, read more

Original blog published on July 31, 2015 | Blog updated on May 17, 2023

See Why Your Brand’s Color Palette Matters

It’s a rule of thumb around our office that no brand should ‘blend in.’ It’s the KickCharge philosophy that a unique, fresh brand is the way to rise above the noise and grab everyone’s attention the right way. No more ho-hum clutter that bombards your audience everywhere they go. A strong name and logo are big aspects of that vision, read more