Clear the Air Cooling & Heating

A Fresh Brand Image for This HVAC Company

The Hurdle: Growth For An HVAC
Company Built On Integrity

Clear the Air is strongly committed to providing Cool Solutions and Better, Cleaner, Faster service to customers in the Bay Area & Houston, TX area. Having built a business that’s centered on unparalleled support, craftsmanship and integrity, Clear the Air recognized that it was time to partner with a marketing firm that could help grow their business even further.

KickCharge® Creative’s Small Business Marketing Solution

Clear The Air - 35% Growth in 1st year after rebrand.When we partnered with Clear the Air, we discussed, in detail, the direction and focus for their branding. As a result, our team opted to highlight the brand’s history and trusted services with a retro-themed brand. Following extensive research, a logo was created to reflect a design-style, indicative of the mid-1950s.

Playing off of the new logo and branding, we developed the company’s stationery and vehicle wrap design. These vehicle wraps have proven to be a source of renewed brand recognition and quality leads.

Next, we tackled the brand’s website design, which effectively brought the retro theme to life. We believe that if the Internet had been around in the 1950s, this is what websites would have looked like. We also implemented an aggressive search engine optimization strategy, which was built into the site and served as a generator of qualified leads.

Signs of Success: Premier Service & New Branding Skyrockets Growth

Ultimately, the KickCharge Creative team implemented these rebranding efforts across the entire business, including Clear the Air’s social media presence, email marketing campaign, print advertising campaign and multiple sales tools.

Helping a small business, like Clear the Air, elevate its branding to reflect its high-quality services is a rewarding experience for our team. Within six months of launching its rebranding efforts, Clear the Air expanded its business from a 3,000 square foot facility to a 13,000 square foot facility. Plus, the business saw a 35% growth within the same year.

  • Award-winning logo for a HVAC company in Texas. Winner of Art Directors Club of NJ Award for Corporate & Promotional Design - Trademarks, Logos: Brand, Bronze, 2014.
  • Social media design and management for Clear the Air Cooling & Heating.
  • Before and after of a HVAC truck wrap design for this heating and air conditioning contractor. Winner of 2014 Tops in Trucks Contest from HVACR Magazine.
  • Clear the Air Cooling & Heating Website Design for HVAC company in Texas.
  • award winning truck wraps, best truck wraps, hvac truck wraps
  • Award-winning truck wrap design for this HVAC contractor in Texas. Winner of 2014 Tops in Trucks Contest from HVACR Magazine and third place winner of the Signs of the Times 9th Annual Graphics Contest for service vehicles.
  • Trifold brochure design for Clear the Air Cooling & Heating HVAC Company in Friendswood, TX.
  • Pocket Folder for Clear the Air Cooling & Heating HVAC Company in Friendswood, TX.
  • Postcard designs for Clear the Air Cooling & Heating HVAC company in Friendswood, TX.
  • Door hanger design for Clear the Air Cooling & Heating HVAC company in Friendswood, TX.
  • Social media design and management for Clear the Air Cooling & Heating.
  • Award-winning truck wrap design for this HVAC contractor in Texas. Winner of 2014 Tops in Trucks Contest from HVACR Magazine and third place winner of the Signs of the Times 9th Annual Graphics Contest for service vehicles.
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