Contractors With Strong Branding Improve Hiring Success

It’s a nearly universal concern our home service contractor clients share: their growth efforts are stymied by inadequate staffing. Companies working with an HVAC marketing agency may feel particularly frustrated when their campaigns are yielding leads, yet their capacity for scheduling new customer appointments is limited. They want to hire more technicians, but they struggle to find quality candidates.
Sales growth is directly related to successful staffing. read more

Buehler Air Conditioning Describes Strategy, Fears and Results for SignCraft Magazine

It’s one thing to hear a branding and marketing agency preach the benefits of rebranding. It’s another to hear a first-hand account from a business owner who has experienced it himself. Jason Buehler, the owner of a Jacksonville, FL, air conditioning and heating company, shared the story of his recent rebranding journey with KickCharge Creative for the July/August 2019 issue of SignCraft magazine. read more

KickCharge Announces New Alliance to Benefit Plumbing Companies

A trustworthy partner is an invaluable asset, whether it’s a business associate or a personal connection. One strategy successful entrepreneurs practice is to get help from people who can supplement their knowledge, skills and abilities. At KickCharge Creative, we are proud of our expertise as a brand development agency, fleet branding award-winner, copywriting powerhouse and custom website designer in NJ. For the other services our small and mid-sized business clients need, read more

Learn Best Practices for Managing Testimonials

Customer reviews strongly influence buyers’ decisions. In a 2018 Local Consumer Review Survey by Bright Local, 68 percent of people said they are more likely to use a business if it has positive reviews. Meanwhile, 40 percent said negative reviews dissuade them from using a business.
That’s why, at KickCharge Creative, we encourage our clients to follow best practices for requesting, responding to and promoting their testimonials. For example, read more

KickCharge Creative Shares News From Google Conference

As your digital marketing manager, it’s my job to help you generate revenue by putting your brand in front of your target audience when they’re searching online for your services. Our team works to ensure you are visible where your potential customers are: online and on their mobile devices. We execute this objective through effective custom WordPress web design by our NJ team, search engine optimization, pay-per-click advertising, read more

You’ve Got Questions. We’ve Got Answers—and Swag!

Maybe you’re at the very beginning of your digital marketing journey—trying to understand how it can grow your customer base and boost your sales. Or perhaps you’re immersed in every aspect of your campaign—carefully evaluating what’s working and what’s not. Or are you somewhere in the middle?
Whatever your situation, you won’t want to miss KickCharge Creative’s next webinar: “Ask Alyssa.” During the 2 p.m. April 25 event, read more

After Marketing Delivers Prospects, Don’t Drop the Ball

Capturing new customers to grow your business is a multistep process. Advertising is only the beginning. Ideally, your marketing efforts will deliver quality leads, and you’ll do a good job handling the crucial early interactions with those prospective clients. As a result, you’ll enjoy increased revenue and a healthy return on your investment. On the contrary, if your operational processes and practices scare away the leads your advertising attracted, read more

Thank You for Your Partnership

This holiday season, the KickCharge Creative team is counting its blessings in the form of client relationships and creative brand strategies that are bringing success to small businesses across the country. From our vehicle wrap design clients to those relying on the website development services of our NJ agency, we value each opportunity to help companies thrive because it supports their employees’ livelihood.
We don’t take that responsibility lightly, read more

Learn 5 Reasons KickCharge Creative Is Your Perfect Match

Our team at KickCharge Creative chats with business owners and managers across the country every day. Most of them share similar concerns, challenges and struggles in their quest to grow their market share. Perhaps the most consistent complaints we hear relate to the digital marketing realm. Many business owners are dissatisfied with the results or don’t understand whether their campaigns are truly working. An analysis of their websites shows best practices aren’t being followed and the fundamentals are missing. read more

KickCharge Offers Discounts on Bundled Services

Rebranding your small business is a major endeavor that marks the beginning of an exciting journey. Embracing your new brand and putting it in action in the marketplace is a major undertaking that, when done right, reaps even bigger rewards. It’s normal to feel overwhelmed, so we developed the KickCharge® Rebrand Roadmap. It helps prioritize the steps in this process in four phases: brand implementation, brand execution, brand enforcement and brand launch. read more