Glen Lane Trade shows, home shows, community events … your 2025 calendar may already be filling up with important dates! These events are about more than just making a few new connections. They’re about casting a wide net and standing out in a sea of other companies. If your goal is to reel in new leads, then your booth needs to be off the hook!
You always dress to impress when preparing for a wedding, holiday party or dinner at a high-profile restaurant, right? Well, your brand needs to do the same for trade shows and other events! The best way to do that is by having a fully branded event booth to help you stand out and look the part. While your fully wrapped vehicles are known for turning heads and getting noticed, you can’t exactly drive one onto the showroom floor. A branded booth does the same type of heavy lifting by commanding attention in a high-traffic area. Read on to find out why your booth is so important and how you can save even more money with our new bundled pricing package!
The trade show industry certainly felt the effects of the COVID-19 pandemic. The industry lost billions of dollars as organizers scrambled to either make in-person events virtual, or canceled them altogether. This was the lay of the land for two years.
While virtual events are certainly more convenient, there’s nothing quite like gathering your team and hitting the showroom floor for a few days. According to PromoLeaf, 70% of Americans still preferred in-person events at the height of the pandemic. In-person trade shows certainly weren’t eliminated by the pandemic—they were just hibernating.
Trade show attendance today might not be exactly where it was in the past (20% lower in early 2023 than the same period in 2019, according to PromoLeaf.) But the fact of the matter is, these events still draw millions of people who always have (and probably always will) value face-to-face interactions. As new events are created and more first-time attendees arrive, you’ll have increasingly more opportunities to show off your brand at any event you choose to attend.
With trade shows, home shows and community events still going strong, there’s no question that participating in these events can be worthwhile. While you don’t have to attend every show out there, carefully planning where and when your brand makes an appearance is a great way to make a lot of first impressions— and a professionally designed booth will ensure that every new impression is the right one.
Your goal is to network. Whether you’re chatting with potential business partners at a tradeshow or customers at a community event, you need to present your business in the best possible light. Yes, part of that is being friendly, welcoming and informative to those who stop by and speak with you. But you need to grab their attention first!
What do you think will stand out more: a standard, dull-colored tablecloth, or a full display that captures the uniqueness of your brand? Once you’ve garnered interest with a booth that can’t be missed, the floor is yours. It’s now up to you to “wow” your guests once they step up to the table.
When we talk about branded booths, we don’t mean just slapping your logo and colors on a tent, tablecloth or flag and calling it a day. Your brand is more than just your logo—it’s how you present yourself in every scenario and medium.
Perhaps you’ve heard us talk about “brandtastrophes” before. This is our word for the heartbreaking result of an outside vendor taking a lovingly crafted KickCharge brand and misusing it. Simply put, no one knows a KickCharge brand like KickCharge does. The same level of expert care that went into your brand needs to go into your marketing materials, including your booth. It pains us to see brandtastrophes happen, which is why we do everything we can to prevent them and help our clients protect their brand investments. Keeping all of your designs in-house ensures that your brand is always presented in the best way possible, whether someone is looking at your trade show booth or your vehicle. Your brand needs to be properly adapted for every new canvas. As the leaders in home service branding and the creators of your brand, we do this better than anyone else because we live in your world every day.
We can’t overstate the importance of a powerful booth— which is why we want to make sure you can fit one into your budget! Our new bundled pricing gives you access to a suite of designed materials that meet the KickCharge standard of quality at a discounted rate.
For just $3,999, this exclusive package includes:
This package includes everything you need to make a splash at your next event. Pricing also includes the cost to design, print and ship your booth materials right to you. Please note that pricing does not include headlines for banners or other copywriting-related services.
At the end of the day, it’s up to you to effectively market your brand at your next trade show, home show or community event. Our job is to help you grab the attention of potential customers and partners—and having the right booth is a fantastic way to make that happen.
If you’re interested in our new booth package or would like to discuss another project, we’ve got you covered. Contact us online or call us at 908.835.9000. Our team is happy to answer your questions and make 2025 an incredible year for you and your team.
