It’s Grow Time.

Your brand is your identity. It has the power to either stagnate your growth or boost it at a rate most people wouldn’t believe. At KickCharge, our work ensures the latter.

We’ve rebranded more home service companies than any other agency in the world—2,000-plus and counting. In addition, our award-winning vehicle wrap designs turn brands into rolling billboards for maximum exposure and ROI. Our mission is to help you stand out and tell a story through your brand so that one day, your success story will follow.

Our Core Brand Development fuses together the logo and vehicle wrap to create a brand that is disruptive, memorable and flawless from every angle. The vehicle wrap cannot exist without the logo, and the logo cannot flourish without the right wrap. Hence, why we marry the two in our Core Brand Development.

As the leaders of Legendary Home Service Branding™, KickCharge Creative will infuse the following unparalleled quality and expertise when designing your new brand identity:

Logo Design

• All logos are designed under the creative direction of our illustration team. Every KickCharge brand is the result of in-house collaboration, custom craftsmanship and a mastery of illustration, typography, color palettes and more. We will develop your logo based on a combination of our expertise, the information contained in your creative brief and the points discussed during your kickoff call. This ensures a clear alignment on objectives, your target audience and the overall look and feel of your new brand.
• Core Brand Development includes research, conceptualization, project management and the creation of your logo design. In addition to the logo, our illustrators will also apply the logo to one side of a vehicle concept so you can envision how the logo would live on your vehicles. Up to three (3) rounds of revisions are included for this logo design/initial vehicle design phase, so long as they fall within the budgeted time as defined in the Proposal. Revisions that extend beyond three rounds or that exceed the budgeted time in the Proposal will be billed additionally at $275/hour.

NOTE:

1. Pricing does not include photorealistic logos. Examples of photorealistic logos would be Goettl and McQuillan. If you would like a photorealistic logo, the additional cost will be based on scope and will be communicated after the kickoff call.
2. The logos provided by KickCharge Creative have not been cleared with any governmental agency or lawyer. It is the sole responsibility of the client to formally seek counsel to determine if the logos presented are available for use in your market area. We recommend the Internicola Firm. We would be more than happy to make an introduction.

 

Vehicle Wrap Design

• All vehicle wrap designs are developed under the creative direction of our illustration and design teams. Every detail and decision is intentional and rooted in a very specific skill set that we have honed for many years. At KickCharge, vehicle wrap design is more than a specialty—it’s an obsession.
• Core Brand Development includes the creation, layout, art direction and project management of your vehicle wrap design for any one make/model. By this point in the process, you have already approved your logo and the initial vehicle design for one side of a vehicle concept (both handled by our illustration team). By the time our designers take the reins to lay out the flat artwork for the vehicle(s) being installed, the vehicle design is considered approved, other than some possible slight modifications before the files are passed along to the installer. Up to three (3) rounds of simple revisions are included for your vehicle wrap design, so long as they fall within the budgeted time as defined in the Proposal. Revisions that extend beyond three rounds or that exceed the budgeted time in the Proposal will be billed additionally at $225/hour.
• Includes vehicle renderings for advertising purposes. The renderings will utilize the Ford Transit template in the following views: Front Quarter View, Driver’s Side View, and Rear Quarter View.
• If multiple makes/models necessitate a design beyond what is included in the Proposal (i.e., beyond the initial makes/models), this will require additional time to apply the new design to these specifications. This is billed separately. The cost will be based on three hours of time at whatever the hourly rate is when the request is made.
• Upon approval of the design, KickCharge Creative can provide the design files so that you may share them with your wrap printer and installer.

NOTE: 

In order to ensure a smooth installation process, it is critical you partner with a top-notch installer like KickCharge Wraps. We have witnessed dozens of installations go terribly wrong when the installer lacks the skill set necessary to work with a company of our caliber. If you chose to work with your own installer, that is your choice. However, we will not be responsible for or able to troubleshoot any issues that may arise without you incurring additional fees for our time. Additionally, if your vehicle requires a custom template, that template must be provided by your installer to ensure accuracy.

 

Files, Ownership & Brand Guide

Upon completion of your logo and vehicle wrap design, KickCharge Creative will provide the following:

• For the Logo: All electronic file formats of your new artwork, including: AI, EPS, JPG, PNG, SVG, and PDF. This includes artwork in the following color formats: CMYK, RGB, BW, PMS, and 1C.
• For the Vehicle Wrap Design: Final print files and the renderings.
• You will have access to unrestricted usage and ownership of your completed brand.
• An easy-to-follow brand identity guide will illustrate the PMS colors, typography choices and general applications to protect the integrity of your new logo in various applications, backgrounds, and settings. This document can be supplied to vendors who may need to reproduce your logo to ensure brand consistency across all marketing channels.