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Ben Bechtel

VP of Growth Strategy

Ben is a passionate digital marketer with expertise that spans the entire digital marketing spectrum, including search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, content marketing, website development, conversion rate optimization and data analytics. Ben believes the most important aspect in helping businesses grow and increasing their bottom line is following the data to make educated decisions about marketing strategies. 

Ben is the kind of leader who thrives on motivating his team. He believes in helping everyone tap into their full potential—not just by sticking to their usual roles, but by encouraging them to think like marketers. When we think of a “marketer,” we often picture someone promoting a product or service. Ben sees it differently. He believes the real power of marketing lies in promoting people—because, at the end of the day, it’s the people who make a brand. From his perspective, the best kind of marketing is about inspiring the audience to feel something real about the company and connecting on a human level.

Education

Ben graduated from Widener University with a B.S. degree in computer science. While at Widener, Ben was a member of the football team, track and field team and the Kappa Sigma fraternity. Ben also helped to mentor other student-athletes in their academics as well as on the coaching staffs for both teams.

When Not At Work

When Ben isn’t helping clients grow their business or diving into metrics with the team, he enjoys spending time with his family and friends and participating in various activities. Ben grew up in the Pocono Mountains area of Pennsylvania before attending Widener University in Chester, PA, then moving to Philadelphia where he lived for 20 years. Living in Utah since 2019, he enjoys many outdoor activities such as golfing, hiking, skiing and more. Ben enjoys spending time with his family camping, hiking, playing sports or just hanging out at the beach or in the mountains. Ben is an avid sports fan, and you can catch him attending a game when he’s in town from his beloved Philadelphia teams (Eagles, Phillies, Flyers and Sixers). Other interests include catching comedy shows or concerts, which highlights his love for (good) music.

Greatest Passion

First and foremost is the quality time with his family and watching his kids grow and develop. After that, his passion truly lies in helping people win and seeing them succeed. Whether it’s a business he’s helping to get to the next level or a teammate working through a project or getting a promotion, Ben loves to see people flourish. The most important role of a human being is being human.

“Life is a journey between human being and being human.” -Pracin Jain

Words to Live By

“Two of the greatest things we can control are effort and attitude, and both of them are free.”

“Individual commitment to a group effort—that is what makes a team work, a company work, a society work, a civilization work.” -Vince Lombardi

“The healthiest relationships are those where you’re a team—where you respect, protect and stand up for each other.”

“Data doesn’t lie.”

“Play with passion, or not at all.”

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