Becoming a copywriter wasn’t Glen’s original career choice. In fact, as a child, he wanted to fill cereal boxes at a factory. After much persuasion from his family, he eventually decided on a career in radio, but something still didn’t feel right. Along the way, Glen realized he wanted to hone in on what he always loved but never thought of as a long-term option: picking up the pen and putting his writing talents to the test.
For nearly a decade, Glen has been an expert in helping clients find their brand voice and getting that “a-ha!” feeling when messaging just feels right. From the jingles and taglines he loved as a kid to the campaigns he crafts today, making copywriting his career is one of his proudest accomplishments. His wordsmithing can be found in KickCharged brand names, taglines, collateral and more.
In addition to being your friendly neighborhood pun-slinger, Glen earned a certification through the USPTO Trademark Bootcamp, where he learned the essentials of filing and maintaining a trademark registration.
When he’s not crafting copy, Glen enjoys collecting vinyl records, playing video games, reading fantasy novels and spending time with his wife and son.
Here are just a few of the incredible blog posts Glen has written for us:
He has also been featured on our YouTube page discussing the top KickCharged naming transformations.
Glen graduated from Rider University with a B.A in Digital Media: Radio, TV & Film and a minor in American Studies. Fortunately, they did not offer cereal box-filling classes.
Glen is happiest when others are happy, and he enjoys doing what he can to help others and make them smile or laugh. He also REALLY likes to cook. His family says he’s pretty good at it, but he considers himself a few more botched recipes away from “decent.”
After turning off the computer for the day, you might find Glen looking for new books or vinyl records. As a self-proclaimed “hockey jersey nerd,” he’s always looking for new sweaters to add to his collection (which includes no fewer than 15 NJ Devils jerseys, among others!) He also loves spending quiet days with his wife and two dogs, Tater & Nicki.
“Everything is going to be alright. Be strong, believe.” – “Believe,” Yellowcard
