Jesse has been telling visual stories with emotive and compelling brand illustration for over 20 years. Raised by parents in the signage industry, he grew up immersed in the world of logos and spent his youth creating designs for imaginary companies. When his parents picked up on his talent, they would give Jesse simple design tasks to work on for clients, guiding him on the industry-standard software he still uses today.
As soon as he graduated high school, Jesse earned a lead design position at his parents’ company, where he gained over 10 years of senior design experience in both signage and digital advertising. As he progressed through his career, Jesse even managed a design department, often bridging the gap between design and production by overseeing output, installing vehicle wraps and operating large computer numerical control (CNC) machinery, giving him a unique understanding of both effective design and its physical application.
When he joined KickCharge®, Jesse’s main priority was being a designer devoted to helping “the little guys” with effective and disruptive branding. Being part of this team meant that he could reach many more people than he could as a solo designer. Several of his designs earned first-place spots in HVACR Business Tops in Trucks, including Kings Heating, Air & Electric; Cardinal Heating, Cooling, Plumbing & Electric; and Jay’s Heating, Air & Plumbing. He also developed home service standouts such as Grasshopper Heating & Cooling, Honey Dudes Handyman and Ken Hall Plumbing, Air, Electrical, Roofing & Trades. Jesse has created hundreds of KickCharge brands already—and he’s nowhere close to being done!
When he’s not disrupting the home service industry with his designs, Jesse enjoys creating street art, running, hiking, backpacking, tennis, archery, woodworking, painting and more.
Jesse has provided some incredible insights on our YouTube page, including:
While designing, Jesse is fueled by audio content. He absorbs hours of podcasts, audiobooks and a wide range of music from different genres on a daily basis. From Malcolm Gladwell to Dante and Rage Against the Machine to Lord Huron, audio keeps him focused and energized.
Design, of course! The wonder of practical aesthetics, the challenge of thinking and seeing in new ways and the feeling of creating something new are what drive him every day. Outside of design, backpacking has been one of his greatest passions—one that led him to walk all 2,192 miles of North America’s Appalachian Trail in 2019.
Jesse loves the outdoors and can usually be found on a trail, climbing a mountain or near a fly-fishing stream. Time in nature is almost always spent with his wife, Erica. When inside, he’s usually being creative! He loves woodworking, painting in all media and, of course, designing in new ways to improve his craft.
“Decide what to be, and go be it.” A simple phrase from an Avett Brothers’ song that has helped bring perspective through many daily challenges.
Food. Water. Oxygen.
Joking! His orange cat, Peeves; his SketchBook, Spotify and Audible subscriptions; morning coffee; headphones; and a fresh pair of trail-running shoes.
